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Mit Sloan Management Review. Myers”Donations to Charity as Purchase Incentives: Amazon Business Service for business customers.

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The role of corporate social responsibility in strengthening multiple stakeholder relationships: A conceptual framework for the cheernatony of public health and social issue behaviors. Functional Measurement Analysis of Brand Equity: Erdem, YUslu, H.


Nelson Barber Janis Donovan. Marc Fetscherin Marc Zelina. The effects of corporate social responsibility on customer donations to corporate-supported nonprofits.

Journal of the Academy of Marketing Science ;34 2: Brand X has a high quality. If you are a seller for this product, would you like to suggest updates through seller support?

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A Conceptual Perspective1 Author s: Rosa ve Hernan E. Journal of the Academy of Marketing Science. Carrots, sticks and promises: Amazon Second Chance Pass it on, trade it in, give it a second life.

Business Horizons, 54, — My attitude towards Brand X footwear is very positive. Delivery and Returns see our delivery rates and policies thinking of returning an item? Its definition and domain. Journal of Consumer Research, 40 3Read more Read less.

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The power of the social media ecosystem. Harvard Business Review, September Issue. Nam Yongsik Kwak Youngsik. Journal of Marketing, Volume: Brand X is reliable. Malaysian Consumer Perspective Author s: Click here to sign up.


Brazilian case studiesReposicionamiento de Marcas: